Frequently Asked Questions
Everything you need to know before trying this product.
Our mission is simple: to make grooming calmer, kinder, and better for every pet.
Founded by Nora, a passionate pet parent, this brand was created to solve the daily struggles we all face — shedding, stress, and grooming battles that make bath time harder than it should be.
With the help of trusted veterinary partners, Nora turned this mission into a product that truly works: a grooming tool that relaxes pets, improves coat health, and strengthens the bond between you and your best friend.
Nora Mitchell ❤️
3 Easy Steps To A Fur-Free Home
Experience the grooming transformation.
Everything you need to know before trying this product.
This pet grooming brush is designed to be a stress-free way to clean and refresh your pet without water, rinsing, or bath-time battles.
It works in 3 simple steps:
Step #1: Spray the Cooling Mist
With one press, the brush releases a fine mist that lightly moistens your pet’s coat, helping loosen dirt, odors, and shedding fur.
Step #2: Brush to Clean & Deodorize
As you brush, the gentle silicone bristles work the mist through the coat to lift buildup and neutralize odors at the source.
Step #3: Eject Loose Fur & Go
Press the button to eject collected hair, then let the coat air-dry naturally.
This product is made with 100% natural, vet-formulated ingredients designed to gently cleanse without irritation.
The pH-balanced formula uses soothing botanicals like aloe vera, oatmeal, and chamomile to refresh your pet’s coat while helping maintain healthy skin.
There are no chemicals, sulfates, or other harsh ingredients.
Full Ingredient List - (Vet Verified and Approved – Safe for Dogs & Cats)
Water (purified base)
Coconut-based cleanser (removes dirt and oil gently)
Aloe vera (soothes and hydrates skin)
Glycerin (locks in moisture)
Chamomile extract (calms irritated skin)
Lavender oil (adds a light, calming scent)
Natural preservatives (keep the formula fresh)
Citric acid (balances pH)
Salt (natural thickener)
Oatmeal extract (relieves dryness and itching)
Light fragrance (clean, pet-safe scent)
Most “waterless” brushes on Amazon are just plastic combs with a spray bottle attached, filled with diluted formulas and built to be cheap.
They often include questionable ingredients that can cause allergic reactions, dry out skin, and leave coats sticky or irritated.
This product is a 100% natural, vet-formulated grooming system, not a generic dropship product.
It has already helped 45,000+ pet parents replace messy bath time with calm, 3-minute refresh sessions at home.
Instead of soaking your dog and your bathroom, it releases a fine, cooling mist that loosens dirt and neutralizes odor at the source, while soft silicone bristles gently work through the coat.
One click ejects collected fur, so cleanup takes seconds. It’s actually built for real, safe waterless cleaning, not just a product photo.